What is Consent Management?
By Liza Kruse on 12/19/24 9:08 AM
Cookies? Consent? GDPR? – Why You Need to Understand These Terms to Succeed Online
What are the challenges of implementing server-side tracking?
By Liza Kruse on 12/10/24 10:54 AM
This page is for anyone curious to understand the challenges of Server-Side Tracking (also known as Server-Side Tagging or server-side tracking). In a digital world where privacy is increasingly prioritized and browsers are introducing more restrictions, businesses face the challenge …
What are the advantages of server-side tracking?
By Liza Kruse on 12/7/24 11:10 AM
This article is for anyone curious about understanding what Server-Side Tracking (also known as Server-Side Tagging or server-side tracking) is and the benefits it offers. Terms like "Server-Side," "Client-Side," "Tagging," and "Tracking" can be confusing, but don’t worry—I’ll explain …
What’s the Difference Between Client-Side and Server-Side Tracking?
By Liza Kruse on 12/7/24 10:41 AM
This article is for anyone curious about understanding what server-side tracking—also known as server-side tagging or server-side analytics—is and how it differs from client-side tracking. Terms like “client-side” and “server-side,” as well as “tagging” and “tracking,” can often be co …